Over the past 24 hours I’ve gotten emails alerting me to price reductions on five of the 43 cars* I have saved in my CarMax profile. Not a lot – $601 per car, but in the year I’ve been tracking unicorns I’ve never gotten this many. Curious….New Year’s sale (CarMax doesn’t do sales) or is this related to the massive increase in inventory I blogged about last month ( The $577 Million Car Loan and Other Fascinating CarMax “Analytics” ) .
*I have 110 cars in my profile but many are listed as “No Longer Available”. I keep them because more than a few resurface in another city, or even a few have been sold back to CarMax and show up back on the market. That’s how I knew the 2010 Jaguar XKR I declined in January 2017 sold in Maryland, and was traded in and offered again in Virginia in December for $1,000 more than last year!
Here’s the unicorns I’ve been alerted to today:

$17,998 – Stupid Low Mileage 2006 Mustang GT
Link – If Dead Car Sold/Hold/Transferred

$12,599 – Rare 250hp V6 VW EOS
CarMax Link – If Dead Car Sold/Hold/Transfer

$10,599 Low Mileage Retro Cruiser
CarMax Link – If Dead Car Is Sold/Hold/Transferred
Continue reading “Prices Dropping? Unusual Number of Unicorn Alerts”








With every car I don’t buy I get smarter on this whole process. Or maybe dumber. Eventually I’m going to score a Porsche for the price of a Pinto, or I’ll give up and buy a minivan. Writing from a hotel room north of Raleigh, where I went to see this 2011 Jaguar XK. Not an XKR, but at $26,998 and only 34,000 miles I thought it might be the bucket list Jaguar for me without spending too much. I had set aside my pursuit of the Mercedes S600 (for now), thinking I can always buy a big sedan, but my knees and back are suggesting time is short for a sports car.
I thought the Jaguar looked vaguely familiar, a lot like the one I saw briefly in Baltimore last summer and was aghast at the pock-marked front fascia and more than a few touch up paint blemishes on the driver side. It was an XK that looked like it was half-way through puberty. But I never made an appointment to see it in Baltimore, just stopped by and eye-balled it, and couldn’t find the original ad. So I asked the young sales rep in Raleigh if this could be the same car. He sent me photos, and sure enough, the front end was clean and I hatched a plan to go see it. 


















